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How much does it cost to start an e-commerce business in India?
access_time 1773129060000 face Pranav P
How much does it cost to start an e-commerce business in India? Starting an e-commerce business in 2026 is easier than ever, but many people still think e-commerce means launching a website and selling products. In reality, running an online store is as complex as running a physical store. An e-comm...
Why Ecommerce Conversion Rates Are Low in India
access_time 1772181600000 face Durga Dwivedi
Why Ecommerce Conversion Rates Are Low in India? There is a different kind of frustration that only Indian ecommerce founders will truly understand. It’s when your ads are running, traffic is coming in, notifications are popping, and for a brief moment, you feel like things are finally working for y...
RTO apps for ecommerce in india
access_time 1765801020000 face Durga Dwivedi
RTO apps for ecommerce in India Why RTO Became the Biggest Hidden Cost? If you run an e-commerce brand in India, there’s a high chance you'll feel that drowning feeling in your stomach when you open your dashboard and see yet another “Returned to Origin.” That three-letter word RTO has ruined more R...
How new targeting works in meta ads
access_time 1764671460000 face Durga Dwivedi
How New Targeting Works In Meta Ads Have you ever tried to launch a campaign on Meta Ads and felt stuck and confused, because the target interest you have always selected is not showing in the options anymore? Or you just tried to exclude an audience category only to realize Meta would not let you d...
Meta Andromeda Era: Where Creatives Rule & Targeting Dies
access_time 1763536020000 face Durga Dwivedi
Meta Andromeda Era: Where Creatives Rule & Targeting Dies If you have ever tried running Meta ads or have been running Meta ads for a while, you have definitely noticed how fast things change in Meta. One day, your campaigns that are giving you the highest ROAS can be turned into zero or crap just a...