Why Ecommerce Conversion Rates Are Low in India? There is a different kind of frustration that only Indian ecommerce founders will truly understand. It’s when your ads are running, traffic is coming in, notifications are popping, and for a brief moment, you feel like things are finally working for y...
How New Targeting Works In Meta Ads Have you ever tried to launch a campaign on Meta Ads and felt stuck and confused, because the target interest you have always selected is not showing in the options anymore? Or you just tried to exclude an audience category only to realize Meta would not let you d...
How to Run Snapchat Ads: A Complete Guide In this age of digital marketing, Snapchat has become the go-to platform for almost every business, just for the sole reason that it has a user base of 850 million active monthly users in the age group of 15-34. Apart from this, it allows you to promote prod...